Nov 25, 2018
On this episode listen to my conversation with Melissa Forziat,
a small business marketing coach and event manager with
international experience in event and brand management.
Through her experiences with the biggest brands in the world, Melissa has learned the principles of building a brand, creating a marketing message, and reaching the right target markets.
Melissa's backstory and how she came to specialise in small business marketing
How Melissa accidentally started her business
How Melissa approaches her clients
Is Marketing the same as Sales?
Why businesses need to have an effective marketing strategy
Melissa's principles in terms of building a business brand
What's involved when building a high functioning marketing funnel
Roadblocks Melissa encountered while helping her clients
How Melissa balances her Business
How Melissa contributes back to the economy
Creating opportunities for ourselves
What Melissa's definition of grind is
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